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Designing a Day One Culture that Sticks: the Appier Story

  • Webinars
  • September 8, 2021

By Jeremy Soh, Anqi Chen, Weisheng Neo

Tags: Data, Consumer Insights

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Peter Drucker famously said culture eats strategy for breakfast. Whether you work on it or not, company culture happens, and determines the long-term success of your business. So, how can you design a day 1 culture for your company that sticks in day 3000?

From Appier’s foundation in 2012, COO & Co-Founder Wan-Ling Winnie Lee aimed to build a strong culture. Since these humble beginnings, the company has grown to become Taiwan’s first digital unicorn. In conversation with our Managing Partner Heang Chhor, she’ll share the values, vision and foundation needed to design a scalable culture for your company.

Watch the webinar here: https://youtu.be/SD89YwXr9VE

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