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5 Key Learnings from Our 5-Year Journey with EngageRocket

  • Portfolio company
  • October 5, 2021

By Jeremy Soh, Anqi Chen, Weisheng Neo

Tags: Data, Consumer Insights

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On 6 October, EngageRocket would be celebrating its 5th anniversary. Looking back at how far we’ve come with the relentless support from all our customers, investors, and all the amazing people we have on-board – it brings us to a whole new journey of self reflection. Building and sustaining a startup is never an easy endeavor and by now most people would’ve known this, but maybe some of the learnings we’ve had would give you a glimpse of what the past 5 years at EngageRocket have taught us.

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Five years ago, Dorothy and I left our jobs as Regional Senior Management of a reputable global research and consulting firm to start EngageRocket. 

We went from having a comfortable paycheck, a sprawling 7,500 sq ft penthouse office in the heart of the Singapore Central Business District and a stable of Fortune-500 clients across Southeast Asia to bootstrapping our way through in a small 90 sq ft rented room at Raeburn Park, fighting tooth-and-nail for every new client while figuring out that launching a tech product was a little more complicated than originally thought.

Read more: https://blog.engagerocket.co/5-key-learnings-from-our-5-year-journey-with-engagerocket

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