Qualgro portfolio company Supermom, one of Southeast Asia’s largest parenting networks, first launched their Super App in Indonesia in early 2023. This was done with the support of the Singapore government, the Indonesian government, and millions of parents.
Less than one year on, Supermom is leading an initiative where they will systematically help Singaporean family-centric brands penetrate Indonesia, a vital market for parenting brands in the region. With Supermom’s proprietary market intelligence, along with their own market expansion wins achieved in Indonesia, parenting brands that work with them will be well-equipped to thrive in a competitive landscape.
Read more about this initiative here: https://technode.global/2023/11/17/supermom-launches-initiative-to-partner-25-singaporean-brands-expanding-to-indonesia/
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First published by TNGlobal on 17 Nov 2023
